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234 pages • first pub 2014 (editions)
ISBN/UID: 9781118943007
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 29 September 2014
Description
UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even prod...
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234 pages • first pub 2014 (editions)
ISBN/UID: 9781118943007
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 29 September 2014
Description
UnSelling is about everything but the sell. We put all of our focus on the individual purchase transaction, while putting the rest of our business actions second. We've become blind to customer service, support, branding, experiences and even prod...