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David Meerman Scott
366 pages • first pub 2007 (editions)
ISBN/UID: 9781118026984
Format: Paperback
Language: English
Publisher: Wiley
Publication date: Not specified
Description
David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recen...
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—
David Meerman Scott
366 pages • first pub 2007 (editions)
ISBN/UID: 9781118026984
Format: Paperback
Language: English
Publisher: Wiley
Publication date: Not specified
Description
David Meerman Scotts marketing bible has become a modern day business classic. This is the book every ambitious, forward-thinking, progressive marketer or publicist has at the front of their shelf. Business communication has changed over the recen...