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David B. Wolfe, Robert E. Snyder
384 pages • first pub 2003 (view editions)
ISBN/UID: 9780793177554
Format: Hardcover
Language: English
Publisher: Kaplan Publishing
Edition Pub Date: 01 November 2003
Description
In Ageless Marketing, authors David Wolfe and Robert Snyder document the results of a groundbreaking research project on the aging boomer generation, detailing the core values, buying behaviors, and emotional factors that distinguish the New Custo...
Community Reviews
Content Warnings
—
David B. Wolfe, Robert E. Snyder
384 pages • first pub 2003 (view editions)
ISBN/UID: 9780793177554
Format: Hardcover
Language: English
Publisher: Kaplan Publishing
Edition Pub Date: 01 November 2003
Description
In Ageless Marketing, authors David Wolfe and Robert Snyder document the results of a groundbreaking research project on the aging boomer generation, detailing the core values, buying behaviors, and emotional factors that distinguish the New Custo...
Community Reviews
Content Warnings