The Commercialization of American Culture by Matthew P. McAllister

The Commercialization of American Culture

Matthew P. McAllister

292 pages first pub 1995 (editions)

informative medium-paced
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Advertising in the United States has infiltrated virtually every aspect of life from classroom television through supermarket check-out lanes to doctors' surgeries. The advertising industry is constantly seeking new consumer avenues, the most rece...

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