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304 pages • first pub 2012 (editions)
ISBN/UID: None
Format: Not specified
Language: English
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Description
Learn the dark secrets of social engineering How did IBM decimate its competitors in the 1970s? Why do politicians always go negative, when nobody likes negative campaigning? How can leaders unite and rally people to solve the most intractable pro...
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304 pages • first pub 2012 (editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
Learn the dark secrets of social engineering How did IBM decimate its competitors in the 1970s? Why do politicians always go negative, when nobody likes negative campaigning? How can leaders unite and rally people to solve the most intractable pro...