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Dennis L. Wilcox
620 pages • first pub 1986 (editions)
ISBN/UID: 9780205449446
Format: Hardcover
Language: English
Publisher: Allyn & Bacon
Publication date: Not specified
Description
Using real-life case studies, Public Relations: Strategies & Tactics helps students better understand the basic concepts, strategies and tactics practiced in public relations today. Now in its Eighth Edition, Public Relations: Strategies &...
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—
Dennis L. Wilcox
620 pages • first pub 1986 (editions)
ISBN/UID: 9780205449446
Format: Hardcover
Language: English
Publisher: Allyn & Bacon
Publication date: Not specified
Description
Using real-life case studies, Public Relations: Strategies & Tactics helps students better understand the basic concepts, strategies and tactics practiced in public relations today. Now in its Eighth Edition, Public Relations: Strategies &...