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![Social Media Explained: Untangling the World's Most Misunderstood Business Trend by Mark W. Schaefer](https://assets.thestorygraph.com/assets/placeholder-cover-2a45d917f8f8061888e77f7aae688f59aacb0ece1262c264eaa3ca9f1dfd07e8.jpg)
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Mark W. Schaefer
142 pages • first pub 2014 (editions)
ISBN/UID: 9780615840031
Format: Paperback
Language: English
Publisher: Mark W. Schaefer
Publication date: Not specified
Description
The new German edition of Mark Schaefer's best-selling book explores the fundamental workings of social media. A must-have book for companies, non-profits, and every institution seeking to connect with people on the social web.
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![Social Media Explained: Untangling the World's Most Misunderstood Business Trend by Mark W. Schaefer](https://assets.thestorygraph.com/assets/placeholder-cover-2a45d917f8f8061888e77f7aae688f59aacb0ece1262c264eaa3ca9f1dfd07e8.jpg)
—
Mark W. Schaefer
142 pages • first pub 2014 (editions)
ISBN/UID: 9780615840031
Format: Paperback
Language: English
Publisher: Mark W. Schaefer
Publication date: Not specified
Description
The new German edition of Mark Schaefer's best-selling book explores the fundamental workings of social media. A must-have book for companies, non-profits, and every institution seeking to connect with people on the social web.