Marketing Today's Academic Library: A Bold New Approach to Communicating with Students by Brian Mathews

Marketing Today's Academic Library: A Bold New Approach to Communicating with Students

Brian Mathews

171 pages first pub 2009 (editions)

nonfiction informative medium-paced
Powered by AI (Beta)
Loading...

Description

In this study, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providi...

Read more

Community Reviews

Loading...

Content Warnings

Loading...