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Concise Encyclopedia of Professional Services Marketing by Kenneth E. Clow, Robert E. Stevens

Concise Encyclopedia of Professional Services Marketing

Kenneth E. Clow, Robert E. Stevens

180 pages • hardcover

nonfiction business economics informative medium-paced
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Services Marketing by David L. Kurtz, Kenneth E. Clow

Services Marketing

David L. Kurtz, Kenneth E. Clow

596 pages • paperback

nonfiction business economics informative medium-paced