The Creativity Choice: The Science of Making Decisions to Turn Ideas Into Action by Zorana Ivcevic Pringle

The Creativity Choice: The Science of Making Decisions to Turn Ideas Into Action

Zorana Ivcevic Pringle

304 pages • first pub 2025 (view editions)

nonfiction psychology
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Based on twenty years of research, a Yale scientist dispels the myth that creativity is a trait that you're born with--instead, creativity is a decision that you make again and again Anyone who has ever participated in a brainstorming session will...

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