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256 pages • first pub 2007 (editions)
ISBN/UID: 9780470055762
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Publication date: 01 February 2007
Description
This commonsense guide lets you develop your brand with the same techniques and technologies as the big players—but without all the cost. You’ll learn to master the same three-step plan the big advertisers use and discover the secret to brand cont...
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256 pages • first pub 2007 (editions)
ISBN/UID: 9780470055762
Format: Hardcover
Language: English
Publisher: John Wiley & Sons
Publication date: 01 February 2007
Description
This commonsense guide lets you develop your brand with the same techniques and technologies as the big players—but without all the cost. You’ll learn to master the same three-step plan the big advertisers use and discover the secret to brand cont...
Community Reviews Summary of 2 ratings
Average rating
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.