The Out-Of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities. by Kevin Williams and Michael Mascioni by Kevin Williams, Michael Mascioni

The Out-Of-Home Immersive Entertainment Frontier: Expanding Interactive Boundaries in Leisure Facilities. by Kevin Williams and Michael Mascioni

Kevin Williams, Michael Mascioni

216 pages • missing pub info (editions)

nonfiction business economics sports medium-paced
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Description

Digital Out of Home Entertainment is rather an arcane description for one of the fastest growing technology-sectors. These forms of interactive technology, often established on a 'pay per use' basis are transforming the customer experience in shop...

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