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620 pages • missing pub info (view editions)
ISBN/UID: 9780026406017
Format: Hardcover
Language: English
Publisher: McGraw-Hill/Glencoe
Edition Pub Date: 01 January 1997
Description
Considered the nations number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the exciteme...
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Content Warnings
620 pages • missing pub info (view editions)
ISBN/UID: 9780026406017
Format: Hardcover
Language: English
Publisher: McGraw-Hill/Glencoe
Edition Pub Date: 01 January 1997
Description
Considered the nations number one marketing program, Marketing Essentials is the essential text for introducing students to the skills, strategies, and topics that make up the ever-changing world of marketing. It effectively captures the exciteme...
Community Reviews
Content Warnings