Tourism Marketing: Collaborative Approhb: A Collaborative Approach by Alan Fyall, Brian Garrod

Tourism Marketing: Collaborative Approhb: A Collaborative Approach

Alan Fyall, Brian Garrod

400 pages missing pub info (editions)

nonfiction business travel informative medium-paced
Powered by AI (Beta)
Loading...

Description

This innovative and original book provides valuable insights into the interorganisational dynamics of collaboration in tourism marketing. Specific attention is given to global airline alliances, international hotel consortia, and destination colla...

Read more

Community reviews

This book doesn't have any reviews or ratings yet!

If you've read it, mark it as 'read' and add a review to help others in the StoryGraph community figure out if it might be a book for them!

Content Warnings

This book doesn't have any content warnings yet!

If you're the author of this book and want to add author-approved content warnings, please email us at support@thestorygraph.com to request the content warning form.

Accept and close

By using The StoryGraph, you agree to our use of cookies.
We use a small number of cookies to provide you with a great experience.

Find out more