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300 pages • first pub 2008 (view editions)
ISBN/UID: 9780071545211
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Edition Pub Date: 01 April 2008
Description
The age of the faceless corporation is over. In the new business era of the twenty first century, great brands and products must evoke a dynamic personality in order to attract passionate customers. Although many organizations hide their personali...
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Content Warnings
300 pages • first pub 2008 (view editions)
ISBN/UID: 9780071545211
Format: Hardcover
Language: English
Publisher: McGraw-Hill Education
Edition Pub Date: 01 April 2008
Description
The age of the faceless corporation is over. In the new business era of the twenty first century, great brands and products must evoke a dynamic personality in order to attract passionate customers. Although many organizations hide their personali...
Community Reviews
Content Warnings