The Influential Fundraiser: Using the Psychology of Persuasion to Achieve Outstanding Results by Clare Segal, Bernard Ross

The Influential Fundraiser: Using the Psychology of Persuasion to Achieve Outstanding Results

Clare Segal, Bernard Ross

295 pages • missing pub info (editions)

nonfiction business economics medium-paced
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Description

How to apply the latest developments in psychology and neurology for better fundraising and influencing skills Leading fundraising expert Bernard Ross offers an alternative yet effective model for asking and influencing potential donors and peers...

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