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Helen Meek, Richard Meek
312 pages • missing pub info (editions)
ISBN/UID: 9780750653138
Format: Paperback
Language: English
Publisher: Butterworth-Heinemann
Publication date: 06 October 2001
Description
'Strategic Marketing Management: Planning and Control 2001-2002' is a specifically tailored coursebook for students undertaking the Planning and Control module of the CIM Diploma. Butterworth-Heinemann have worked closely with the Education Divisi...
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Content Warnings
—
Helen Meek, Richard Meek
312 pages • missing pub info (editions)
ISBN/UID: 9780750653138
Format: Paperback
Language: English
Publisher: Butterworth-Heinemann
Publication date: 06 October 2001
Description
'Strategic Marketing Management: Planning and Control 2001-2002' is a specifically tailored coursebook for students undertaking the Planning and Control module of the CIM Diploma. Butterworth-Heinemann have worked closely with the Education Divisi...