Take a photo of a barcode or cover
318 pages • missing pub info (view editions)
ISBN/UID: 9780789024374
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: 12 May 2006
Description
Explore the increased need for marketing within the political arenaCurrent Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from s...
Community Reviews
Content Warnings
318 pages • missing pub info (view editions)
ISBN/UID: 9780789024374
Format: Hardcover
Language: English
Publisher: Routledge
Edition Pub Date: 12 May 2006
Description
Explore the increased need for marketing within the political arenaCurrent Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from s...