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210 pages • first pub 2015 (view editions) user-added
ISBN/UID: None
Format: Digital
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Ideal for founders and marketers who are tired of discount-driven competition and instead want to engineer the kind of buzz, scarcity, and social proof that make customers line up months in advance—even in crowded markets.
Description
Don't fight for customers, let them fight over you!Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets that sell out in a day? Had a hairdresser with a six-month waiting list? There are people who don...
Community Reviews
Moods
informative: 90%
inspiring: 50%
reflective: 20%
challenging: 10%
hopeful: 10%
Pace
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at support@thestorygraph.com to request the content warning form.
210 pages • first pub 2015 (view editions) user-added
ISBN/UID: None
Format: Digital
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Ideal for founders and marketers who are tired of discount-driven competition and instead want to engineer the kind of buzz, scarcity, and social proof that make customers line up months in advance—even in crowded markets.
Description
Don't fight for customers, let them fight over you!Have you ever queued for a restaurant? Pre-ordered something months in advance? Fought for tickets that sell out in a day? Had a hairdresser with a six-month waiting list? There are people who don...
Community Reviews
Moods
informative: 90%
inspiring: 50%
reflective: 20%
challenging: 10%
hopeful: 10%
Pace
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at support@thestorygraph.com to request the content warning form.