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251 pages • missing pub info (editions)
ISBN/UID: 9781349350957
Format: Paperback
Language: English
Publisher: Palgrave MacMillan
Publication date: 12 January 2013
Description
Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers. Contains models for companies to evaluate the ...
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If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.
251 pages • missing pub info (editions)
ISBN/UID: 9781349350957
Format: Paperback
Language: English
Publisher: Palgrave MacMillan
Publication date: 12 January 2013
Description
Understand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers. Contains models for companies to evaluate the ...
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.