The Persuaders: The Hidden Industry That Wants to Change Your Mind by James Garvey

The Persuaders: The Hidden Industry That Wants to Change Your Mind

James Garvey

320 pages first pub 2017 (editions)

nonfiction business philosophy psychology challenging informative reflective slow-paced
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Description

Almost every hour of every day, people will try to change your mind — and they don’t want you to notice, because none of it consists in giving you good reasons. You are nudged, anchored, and incentivized. Products are designed with the help of neu...

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