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352 pages • missing pub info (editions)
ISBN/UID: 9780273721239
Format: Paperback
Language: English
Publisher: FT Press
Publication date: 01 January 2008
Description
Introduction to marketing brilliance -- Have you got the right stuff to be a marketer? -- The marketing battleground : past, present, and future -- On brands and brilliance : how do they work? -- Advertising : the root of the great sales pitch -- ...
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.
352 pages • missing pub info (editions)
ISBN/UID: 9780273721239
Format: Paperback
Language: English
Publisher: FT Press
Publication date: 01 January 2008
Description
Introduction to marketing brilliance -- Have you got the right stuff to be a marketer? -- The marketing battleground : past, present, and future -- On brands and brilliance : how do they work? -- Advertising : the root of the great sales pitch -- ...
Content Warnings
This book doesn't have any content warnings yet!
If you're the author of this book and want to add author-approved content warnings, please email us at [email protected] to request the content warning form.