The Leadership Campaign by Scott Miller, David Morey

The Leadership Campaign

Scott Miller, David Morey

225 pages missing pub info (editions)

nonfiction informative reflective medium-paced
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Then, in 1984, Steve Jobs asked them to build the “Campaign Model” for Apple, putting Jobs upfront as his company’s perennial candidate. This time, Jobs essentially asked the authors to apply what they knew about political campaigning to business....

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