Alchemy: The Magic of Original Thinking in a World of Mind-Numbing Conformity by Rory Sutherland, Rory Sutherland
Alchemy: The Magic of Original Thinking in a World of Mind-Numbing Conformity
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Rory Sutherland, Rory Sutherland
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Alchemy: The Magic of Original Thinking in a World of Mind-Numbing Conformity

Rory Sutherland, Rory Sutherland

missing page info Add in missing page information • first pub 2019 (editions)

informative reflective slow-paced
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‘A breakthrough book. Wonderfully applicable to everything in life, and funny as hell.’ Nassim Nicholas TalebTo be brilliant, you have to be irrationalWhy is Red Bull so popular – even though everyone hates the taste? Why do countdown boards on pl...

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