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266 pages • missing pub info (editions)
ISBN/UID: 9780899302096
Format: Hardcover
Language: English
Publisher: Praeger
Publication date: 12 March 1987
Description
Business success or failure is often determined by decisions made in establishing selling prices for products and services. . . . In this clear and readable work, the authors present a good summary of the literature on pricing policy, emphasizing ...
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266 pages • missing pub info (editions)
ISBN/UID: 9780899302096
Format: Hardcover
Language: English
Publisher: Praeger
Publication date: 12 March 1987
Description
Business success or failure is often determined by decisions made in establishing selling prices for products and services. . . . In this clear and readable work, the authors present a good summary of the literature on pricing policy, emphasizing ...