The Attention Merchants: How Our Time and Attention Are Gathered and Sold by Tim Wu

The Attention Merchants: How Our Time and Attention Are Gathered and Sold

Tim Wu

416 pages • first pub 2016 (editions)

nonfiction business psychology technology informative slow-paced
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Description

Attention merchant: an industrial-scale harvester of human attention. A firm whose business model is the mass capture of attention for resale to advertisers.In nearly every moment of our waking lives, we face a barrage of advertising enticements, ...

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