Ca$hvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone by Drew Eric Whitman

Ca$hvertising: How to Use More Than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

Drew Eric Whitman

207 pages • first pub 2008 (editions)

nonfiction business informative slow-paced
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Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail.FACT Captions under photos ...

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