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207 pages • first pub 2008 (view editions)
ISBN/UID: 9781601630322
Format: Paperback
Language: English
Publisher: Career Press
Edition Pub Date: 15 November 2008
Description
Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail.FACT Captions under photos ...
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207 pages • first pub 2008 (view editions)
ISBN/UID: 9781601630322
Format: Paperback
Language: English
Publisher: Career Press
Edition Pub Date: 15 November 2008
Description
Barely one in a hundred businesspeople knows these facts about creating powerful advertising. Do You? FACT Sixty percent of people read only headlines. Your headline must stop them or your advertising will likely fail.FACT Captions under photos ...