Coca Wine: Angelo Mariani's Miraculous Elixir and the Birth of Modern Advertising by Aymon de Lestrange

Coca Wine: Angelo Mariani's Miraculous Elixir and the Birth of Modern Advertising

Aymon de Lestrange

256 pages missing pub info (view editions)

nonfiction art design informative medium-paced
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A lavishly illustrated history of coca wine and the revolutionary advertising methods that made it a world-wide success - Follows 19th-century pharmacist Angelo Mariani's interest in coca from medical uses to the development and healing effects of...

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