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228 pages • first pub 1992 (view editions)
ISBN/UID: 9780070531314
Format: Hardcover
Language: English
Publisher: McGraw-Hill Companies
Edition Pub Date: 01 January 1992
Description
Why do some companies succeed and prosper in tough, challenging, competitive times, while other companies - whose products or services may be just as good or even better - end up falling by the wayside? The answer, says Michel Robert, lies in the ...
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228 pages • first pub 1992 (view editions)
ISBN/UID: 9780070531314
Format: Hardcover
Language: English
Publisher: McGraw-Hill Companies
Edition Pub Date: 01 January 1992
Description
Why do some companies succeed and prosper in tough, challenging, competitive times, while other companies - whose products or services may be just as good or even better - end up falling by the wayside? The answer, says Michel Robert, lies in the ...