Researching UX: Analytics: Understanding Is the Heart of Great UX by Luke Hay

Researching UX: Analytics: Understanding Is the Heart of Great UX

Luke Hay

176 pages first pub 2017 (editions)

nonfiction design challenging informative reflective medium-paced
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why you need to gather analytics data for your UX projectsgetting set up with analytics toolsanalyzing datahow to find problems in your analyticsusing analytics to aid user research, measure and report on outcomes Good UX is based on evidence. Qua...

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