100 Things Every Designer Needs to Know about People by Susan Weinschenk

100 Things Every Designer Needs to Know about People

Voices That Matter

Susan Weinschenk

256 pages • missing pub info (editions)

nonfiction art computer science design informative reflective slow-paced
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Description

WE DESIGN TO ELICIT RESPONSES from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be hap...

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