Strategy: Process, Content, Context--An International Perspective by Bob de Wit, Ron Meyer

Strategy: Process, Content, Context--An International Perspective

Bob de Wit, Ron Meyer

1252 pages first pub 1994 (editions)

nonfiction business informative medium-paced
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Bob De Wit and Ron Meyer's innovative and extremely successful strategy text encourages critical and creative strategic thinking. By introducing articles from key strategists to present differing perspectives on each strategic issue covered, the a...

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