AI Strategy for Sales and Marketing: Connecting Marketing, Sales and Customer Experience by Katie King

AI Strategy for Sales and Marketing: Connecting Marketing, Sales and Customer Experience

Katie King

288 pages missing pub info (editions)

informative medium-paced
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Description

Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize the opportunities they present.AI Strategy for Sales and Marketing presents a framework for underst...

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