Take a photo of a barcode or cover
336 pages • first pub 2017 (view editions)
ISBN/UID: 9780525540397
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional ...
Community Reviews
Content Warnings
336 pages • first pub 2017 (view editions)
ISBN/UID: 9780525540397
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
In the same irreverent style that has made him one of the world's most celebrated business professors, Galloway deconstructs the strategies of the Four that lurk beneath their shiny veneers. He shows how they manipulate the fundamental emotional ...