Product Research Rules: Nine Foundational Rules for Product Teams to Run Accurate Research That Delivers Actionable Insight by C. Todd Lombardo, Aras Bilgen

Product Research Rules: Nine Foundational Rules for Product Teams to Run Accurate Research That Delivers Actionable Insight

C. Todd Lombardo, Aras Bilgen

260 pages missing pub info (editions)

nonfiction art business computer science design informative medium-paced
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Description

Digital product research doesn't have to be difficult, take a long time, or cost a lot of money. Nor should it be a job solely for scientists or expert researchers. In this practical book, C. Todd Lombardo and Aras Bilgen demonstrate how your enti...

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