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missing page info • first pub 2007 (editions)
ISBN/UID: 9780077451004
Format: Not specified
Language: English
Publisher: Irwin/McGraw-Hill
Publication date: 07 January 2011
Description
Grewal/Levy was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools thro...
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missing page info • first pub 2007 (editions)
ISBN/UID: 9780077451004
Format: Not specified
Language: English
Publisher: Irwin/McGraw-Hill
Publication date: 07 January 2011
Description
Grewal/Levy was designed for today's changing student population. It has a strong emphasis on experiential learning and focuses on the value that marketers create for the firm. This textbook also provides students with hands-on learning tools thro...
Community Reviews
Content Warnings