Marketing the Arts: A Fresh Approach by Daragh O'Reilly, Finola Kerrigan

Marketing the Arts: A Fresh Approach

Daragh O'Reilly, Finola Kerrigan

328 pages missing pub info (editions)

nonfiction art business
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In recent years, there have been significant shifts in arts marketing, both as a practice and an academic discipline. The relationship between art and the market is increasingly complex and dynamic, requiring a transformation in the way the arts a...

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