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124 pages • first pub 2009 (editions)
ISBN/UID: 9780838909621
Format: Paperback
Language: English
Publisher: American Library Association
Publication date: 30 January 2009
Description
From McDonald's arches to Nike's swoosh, logos are part of the everyday landscape. This book shows readers how branding can make a difference to their library. It explains where to start and shows how to define the message and grab attention with ...
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124 pages • first pub 2009 (editions)
ISBN/UID: 9780838909621
Format: Paperback
Language: English
Publisher: American Library Association
Publication date: 30 January 2009
Description
From McDonald's arches to Nike's swoosh, logos are part of the everyday landscape. This book shows readers how branding can make a difference to their library. It explains where to start and shows how to define the message and grab attention with ...