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354 pages • first pub 2014 (editions)
ISBN/UID: 9780415716741
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 17 October 2014
Description
Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insights to help organizations generate sustainable growth through digital integration. It pr...
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354 pages • first pub 2014 (editions)
ISBN/UID: 9780415716741
Format: Hardcover
Language: English
Publisher: Routledge
Publication date: 17 October 2014
Description
Digital Marketing: Integrating Strategy and Tactics with Values is an easy-to-understand guidebook that draws on the latest digital tactics and strategic insights to help organizations generate sustainable growth through digital integration. It pr...