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Andy Milligan, Simon Bailey
240 pages • missing pub info (editions)
ISBN/UID: B07LCJMHZL
Format: Digital
Language: English
Publisher: Kogan Page
Publication date: Not specified
Description
Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge number of misguided, mistaken and blatantly false myths that abound in the branding arena. From the belief that developing brands is nothing ...
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—
Andy Milligan, Simon Bailey
240 pages • missing pub info (editions)
ISBN/UID: B07LCJMHZL
Format: Digital
Language: English
Publisher: Kogan Page
Publication date: Not specified
Description
Myths of Branding, written by renowned branding experts Andy Milligan and Simon Bailey, explores the huge number of misguided, mistaken and blatantly false myths that abound in the branding arena. From the belief that developing brands is nothing ...