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316 pages • first pub 2007 (view editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
A compilation of some of the best thinking in the exciting and challenging field of account planning. Beginning with Stanley Pollit\'s "How I Started Account Planning," this great collection includes pieces from John Griffiths, Malcolm Gladwell, M...
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316 pages • first pub 2007 (view editions)
ISBN/UID: None
Format: Not specified
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
A compilation of some of the best thinking in the exciting and challenging field of account planning. Beginning with Stanley Pollit\'s "How I Started Account Planning," this great collection includes pieces from John Griffiths, Malcolm Gladwell, M...