Inside the Nudge Unit: How Small Changes Can Make a Big Difference by Owain Service, David S. Halpern, Richard H. Thaler, Behavioural Insights Team (Great Britain)

Inside the Nudge Unit: How Small Changes Can Make a Big Difference

Owain Service, David S. Halpern, Richard H. Thaler, Behavioural Insights Team (Great Britain)

373 pages • missing pub info (editions) user-added

nonfiction
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Every day we make countless decisions, from the small, mundane things to tackling life's big questions, but we don't always make the right choices. Behavioural scientist Dr David Halpern heads up Number 10's 'Nudge Unit', the world's first governm...

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