Social Entrepreneur's Playbook, Expanded Edition: Pressure Test, Plan, Launch and Scale Your Social Enterprise by Ian MacMillan, James Thompson

Social Entrepreneur's Playbook, Expanded Edition: Pressure Test, Plan, Launch and Scale Your Social Enterprise

Ian MacMillan, James Thompson

235 pages first pub 2013 (editions)

informative medium-paced
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MacMillan and Thompson used their own systematic framework to publish The Social Entrepreneur s Playbook. To test the market, they offered the first phase in their start-up method (step 1) as a free ebook. Readers were invited to join The Social E...

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