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332 pages • missing pub info (editions)
ISBN/UID: 9780230521674
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Publication date: 01 June 2007
Description
This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the...
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332 pages • missing pub info (editions)
ISBN/UID: 9780230521674
Format: Hardcover
Language: English
Publisher: Palgrave MacMillan
Publication date: 01 June 2007
Description
This groundbreaking fashion branding and management text brings an analytical business dimension to the marketing and corporate techniques of the luxury fashion goods industry. It will make engaging reading for anyone who wishes to learn about the...