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Chris L. Brown, Linden Brown
208 pages • missing pub info (editions)
ISBN/UID: 9780071819824
Format: Digital
Language: English
Publisher: McGraw-Hill Education
Publication date: Not specified
Description
Based on more than 60 studies and the authors' three-year proprietary research project with more than 100 companies, "The Customer Culture Imperative" demonstrates that organizations exhibiting a strong "customer-centric culture" do, in fact, prod...
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—
Chris L. Brown, Linden Brown
208 pages • missing pub info (editions)
ISBN/UID: 9780071819824
Format: Digital
Language: English
Publisher: McGraw-Hill Education
Publication date: Not specified
Description
Based on more than 60 studies and the authors' three-year proprietary research project with more than 100 companies, "The Customer Culture Imperative" demonstrates that organizations exhibiting a strong "customer-centric culture" do, in fact, prod...