Dark Value: how to find hidden value in the digital economy by Grant McCracken

Dark Value: how to find hidden value in the digital economy

Grant McCracken

58 pages first pub 2016 (editions)

informative medium-paced
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Innovators like Airbnb, Uber and Netflix are creating dark value. The trouble with dark value is that it’s hard to see and hard to harvest. I believe dark value is a chronic problem in the innovation and sharing economies. We will examine dark val...

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