Hacking the Unconscious by Rory Sutherland
Hacking the Unconscious

Rory Sutherland

Hacking the Unconscious

Rory Sutherland

4 hours, 53 minutes missing pub info (editions)

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Description

Rory Sutherland explores the stories and psychology behind the most influential marketing campaigns in history, and smashes apart received wisdom with a look at iconoclastic ideas.

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