Invisible Influence: The Hidden Forces That Shape Behavior by Jonah Berger

Invisible Influence: The Hidden Forces That Shape Behavior

Jonah Berger

272 pages first pub 2016 (editions)

nonfiction business psychology science informative fast-paced
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In Invisible Influence, the New York Times bestselling author of Contagious explores the subtle influences that affect the decisions we make--from what we buy, to the careers we choose, to what we eat. "Jonah Berger has

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