Exemplification in Communication: the influence of Case Reports on the Perception of Issues by Dolf Zillmann, Hans-Bernd Brosius

Exemplification in Communication: the influence of Case Reports on the Perception of Issues

Routledge Communication

Dolf Zillmann, Hans-Bernd Brosius

168 pages • missing pub info (view editions)

nonfiction art
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Description

This volume offers a new conceptual framework for exemplification, a coherent theoretical approach based on contemporary psychological models of information processing, and an exhaustive integration of the pertinent research demonstrations. Focus ...

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