Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy by Laura Hanly

Content That Converts: How to Build a Profitable and Predictable B2B Content Marketing Strategy

Laura Hanly

134 pages first pub 2016 (view editions)

nonfiction business informative fast-paced
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Description

This book is for entrepreneurs and the leaders of B2B businesses who want to use content marketing to bring a predictable stream of qualified leads into their sales cycles, and need a replicable system to make it happen. This book provides that s...

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